Go back a few years, and watching your top program meant shuffling your calendar. Did you miss an episode? Rerun, friend you have a VHS. Ten years later, the ground is completely different. Today thanks to streaming services like Netflix, Amazon Prime VideoDisney+Hulu the other streaming accessible content portal which was passive TV watching changed completely to on-demand and user enabled view.
Here, let me show you how it has fully changed our routines.
No Cable No More: Break Free From Bundles
More than a fashion, the fall of cable tv is a generational phenomenon. Not so much the free channels tit-for-tat, there today are giant cable bundles full of channels nobody will ever watch.
Streamlined options, streaming will more often serve you leaner and tailor-made to your specific tastes so you only spend your cash on as little as possible.
Subscriptions are simple and totally hassle-free for Viewers: no contracts, no drama. The best part? No more endless channel changing or unskippable commercials. Just tap and search your favourite shows.
This isn’t just a trend, the death of cable is a generational transition. There were no more holiday filled tubs of channels watching binge-watching, with hundreds packed in a cable box. For less and with more personalisation you pay for the streaming services, what you want.
Easy to subscribe, pause or cancel, as viewers wish to keep it contract free. THE BEST PART? No more endless channel changing or unmove-able ads. Just open the app, type in, and watch!
The Rise of Binge-Watching
Streaming introduced binge-watching where one could devour an entire season almost overnight. There were weekly episodes and you had to be patient. Now? Entire series are watched in days, thanks to streaming platforms dropping whole seasons at once — especially apps like Dramacool.
There are benefits — much deeper loops of plot engagement and viewers remember the plot points better. Which in turn means long nights, less sleep, and cliffhangers becoming diluted.
Streaming platforms have fancy algorithms that watch what you like and recommend shows that are probably to a click from you.
That allows viewers to find the hidden gems they may not have known to seek out.
The catch, though, is. Content algorithms can isolate us in a cage of bubbles, preventing us from seeing other genres or stories outside the bubble of our basic taste.
But many users still love the convenience of being a recommended, curated set.
I would say the biggest change streaming has done is total freedom. You are not on the network schedule. Whether on your lunch break or in bed at 2 a.m., just about any content that you want, you have it only to a tap.
Apps can even be used to stop and restart reading exactly where you left off, on whatever device you start with. Streaming broke cable into a piece that nothing could ever do in your daily life.
Streaming has massively democratised international content Thanks to streaming service, Korean dramas are no longer niche; Spanish thrillers are too, Indian mysteries and Japanese anime are pretty much worldwide phenomena.
Netflix, Viki and Amazon Prime are a few of the platforms that brought subtitles, voice overs a variety of storytelling styles to international viewers and thus broke the Hollywood mold in entertaining the masses
Streaming is also the epicenter of original content Today from Stranger Things to The Mandalorian, The Boys / The Handmaid’s Tale — in addition to many more — platforms are producing this bold, great storytelling that paradoxically seems to pale against traditional network fare.
Attention being the scarcest commodity, bigger budgets and bolder storytelling lead to higher expectations from all sides.
Streaming has accomplished in just a few years what cable failed to do over decades to make entertainment personal, portable and global. Subscription fatigue and social segmentation aside, what is there ever more power to choose what … when & how you watch.
Binge-worthy originals or foreign series, streaming transformed our relationship with stories one click at a time (and maybe exposing old habits).